Focus on brands

Chinese entry solutions

Technology driven

Our promise

factor-c is the first full-service marketplace agency helping leading brands on Chinese marketplaces as, Tmall Global, and JD Worldwide, increasing visibility and revenues. Our dedicated marketplace management team offer an entry and project set-up solution, premium content creation, marketing activities and dedicated marketplace management team for brands . Work with the best!

Premium Content


Having an optimised premium content will distinguish your brand and products from the ones of your competitors. factor-c is not only your consultancy and strategic partner but also your service provider for specific tasks such as adjusting keywords and conversion-optimised content to your product listings on Tmall and JD. We create a content relevance analysis for optimising your revenues , ensure that all your products are listed in the correct categories. Further we will make sure that your products are visible and your content contains all information your possible customers are looking for and trust in.

Cross-border project set-up solution


factor-c can help you to reach the biggest shopping community in the world. We generate a thorough examination of the product mix you are looking to provide on the Chinese cross-border marketplace such as Tmall Global and JD Worldwide. We compare your products with the ones of the best sellers in the relevant categories. If necessary we recommend changes in your product mix and research all relevant legal and certification requirements for you. factor-c helps you with all essential preparation steps to register and start your Chinese cross-border activities successfully. We guide you through registration steps, certification processes, payment methods contracting and premium content creation. We also support you with your documentation issues and many other key steps.

Full marketplace management solution


factor-c offers a full service marketplace management package for all relevant Chinese marketplaces, called one-stop-solution, to maximise your success.. Our full service marketplace management package includes: creating of premium content as well as supporting the project set-up. In addition, factor-c’ one-stop-solution includes: store set up, product listing, daily operational tasks and internal marketplace marketing as well as external marketing channels management. Our dedicated pre-sales and post-sales team (customer care in Chinese) will be always at your side during the whole processes. In addition we provide you a return address, which is mandatory in the mainland of Greater China, and much more services – all individually tailored to your brand and products. As a result, factor-c also implements all relevant reports and analyses such as monitoring your product portfolio and the ones of your competitors. In addition we measure the performance of the marketing channels and tools we are using to ensure the conversion.

Führende Experten zu factor-a

“As a trusted advisor, factor-c supports European brands and retailers selling to china through all steps. factor-c supports the selection, the set-up and the constant optimization of marketing measures to sustainably strengthen brands’ position on Chinese marketplaces.”

Adrian Hotz
Adrian Hotz
Holder - Adrian Hotz E-Commerce Beratung

Known from

Why factor-c?

Why factor-c?

Chinese driven

factor-c is working with all important Chinese marketplaces such as, Tmall Global, and JD Worldwide. Our team is located in Cologne as well as at the mainland of China and consist of native speakers. The quality of the language skills from our specialized departments is guaranteed. Going “Chinese” does not just mean that the product content will be translated, it also means that we will specificly adopt it to the Chinese consumer habits – only locals know and understand how locals use certain keywords and content. Start your Chinese marketplace journey with us and maximize your possible sales today!


Our consultancy approach is based on different modules, which makes them structured and transparent. It is divided into the three cornerstones : premium content, project set-up solution and full marketplace management.

Technology driven

factor-c supports all processes and operations with proprietary technology. Our committed in-house marketplace intelligence (MPI) development team works every day to ensure that our consultants can focus on what is important and deliver even better results for you! This is especially noticable in our thorough keyword and content researches, monitoring product information as well as reviews. Further the efficiency of our marketing activities,the permanentally reviewing and processing of your key performance indicators have a high significance in our team. With factor-c, you will get transparency combined with maximum output!

Leading brands trust Dept Marketplaces